In times of omni-channel strategies, we support large companies and digital challengers in reaching their target groups on the right channels and touchpoints with relevant topics.
Communication that gets through
We communicate your topic in the right format that’s tailor-made for your target groups. Our tools include innovative PR methods and proven best practices for building genuine relationships with your multipliers.
Through captivating storytelling, we create a sustainable communication experience and generate verifiable business value from valuable content.
Do not hope for coverage
– act with your content highlights
We combine classic PR instruments with modern content strategies to increase the attention for your topics. With us, companies become media companies on all channels and deliver the content their stakeholders are looking for.
PR & Content
All building blocks for your visibility in the market.
PR Content
- Press releases
- Customer references
- Technical contributions
- Ghostwriting
- Expert blogs
- Interviews
Market & Product Communication
- White paper
- Product PR
- Stock Exchange communication
- Studies
- Advertorials and advertisements
- E-Zines
“Akima perfectly understands the requirements and challenges of our business. This is especially helpful when developing and implementing communication strategies. For me, Akima is a highly valued partner for all communication tasks.”
– Sabine Holocher, Head of PR & Social Media EMEA bei PFU (EMEA) Limited
Clear messages ensure uniqueness
Every company has its own fascinating identity. Nevertheless, many providers are overlooked in the flood of information. We ask, “Why do you matter?” and uncover the content and characteristics that make your company unmistakable. From this we jointly develop core messages that are relevant and memorable.
Messaging
We hit the nail on the head.
Analysis
- Desk research
- Benchmarking
- Stakeholder and industry audits
- Message testing
- Qualitative analyses of messaging in media
Implementation
- Messaging
- Messaging Workshop
Valuable connections to media and influencers
The basis of successful relationships with important multipliers is our large network of contacts. We work closely with editorial offices and (social) influencers – many of whom we have been working with for decades. We also help companies to establish valuable relationships with renowned and specialised analyst firms. Analysts provide insights into industries and relevant players, detect trends early and lend credibility to products and companies.
We support you in establishing media relations and in selecting the right partnerships.
Relations
We connect you with opinion leaders.
Classic
- Media and budget planning
- Media relations
- Media partnerships
Modern
- Influencer Relations
- Influencer Programs
- Influencer Marketing
- Blogger Programs
Akima – your proven partner before, during and after a crisis
Digitization has a positive impact on our economy through new business processes and models. But it also increases the vulnerability of companies to crises. Most managers see new technologies as the biggest trigger for corporate crises, followed by classic operational causes. The questions of whether the current business model will still exist tomorrow and how vulnerable digital business processes or global supply chains will become are of continuous concern to corporate leaders. Moreover, digital media accelerate every crisis: opponents mobilize there, communication becomes emotionalized and rumors are spread. This forces companies to manage crises extremely quickly.
Akima is your partner for these stormy times. We provide support in crisis prevention and communication as well as in post-crisis management. Our customers can count on nationwide and international consultants available 24/7, established crisis management processes as well as our experience from numerous crisis projects.
Attracting talent with employer branding // Make your employer brand shine
We support you in building and maintaining your brand. Together we develop a promise of your company to (future) employees. In addition, together we create the strategic basis to design and implement the appropriate measures in personnel marketing, recruiting and talent management for you.
- Development of Employer Value Proposition
- Workshops with corporate management and HR
- Social CxO Positioning
- Corporate Influencer campaigns
- Career website
- Support of application portals
- Employee survey & result analysis
- Support for career events
Maintaining and expanding the good reputation of a brand
In the past, the reputation of a company was primarily based on hard facts such as growth, profit and product innovation. Today, it is increasingly based on actions geared towards sustainability and social responsibility. We support companies in planning, building, maintaining, managing and controlling their reputation towards all relevant stakeholders. Together with our specialist shareholder, the Faktenkontor Group, we carry out proven analyses, make concrete recommendations and support the implementation of sustainability-oriented reputation programs using proven methods.
Our services
- Reputation analyses across all media types and channels
- AI-based reputation analyses
- Development of strategies for sustainable reputation management involving relevant organizational units of a company
- Establishment, operation and maintenance of reputation measurement systems (in-house and external)
- Consultation and support in the implementation of reputation programs and individual measures
“Strong performance! Together, we have raised awareness for the topic of online brand protection in Germany and performed important educational work. High praise to Akima, who exceed our expectations every year by combining sound content and media expertise”.
– Stefan Moritz, Regional Director DACH at MarkMonitor
Do good and talk about it: Corporate Social Responsibility (CSR)
The social responsibility of companies in terms of sustainable management is increasing in times of stakeholder activism, globalization and digital transformation. We support companies in implementing a holistic corporate social responsibility strategy, setting CSR goals, introducing the necessary processes and then conducting dialogue with relevant stakeholder groups. In doing so, we are a critical and results-oriented companion to the internal CSR teams so that CSR programs are implemented in a binding manner and have an impact on all corporate processes.
Our services
- CSR Audits
- Benchmark analyses
- Development of CSR communication strategy
- CSR Stakeholder Mappings
- CSR Workshops
- Integration into internal CSR programs and departments
- Storylining and content production
- Media and Digital Relations
- Planning and implementation Stakeholder dialogue
- Analyses of media resonance and stakeholder engagement
Where to find us in Munich
Akima Media GmbH
Hofmannstr. 54
81379 München
Tel: +49 89 17 959 18 – 0
E-Mail: info@akima.de
